Taking LG’s Raptors Sponsorship From The A.C.C. To Social!

By sharing LG's love for the Toronto Raptors, we were able to organically engage with the city during the teams playoff run.

We started by getting the audience excited by sharing some ominous "their coming" content.

Then we ramped up our content during round 2 by helping to outfit our audiences LG Phones with these LG Raptors wallpapers.

And followed it up by asking Raptors fans to tell us how excited they were.

JC, from Toronto. He gets it. Who’s standing with him? #WeTheNorth #RTZ

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